What the article doesn't say (well, there's a lot it doesn't say) is that this protocol was created by Anthropic but is being adopted more widely.

MCP reminds me of a new platform opportunity akin to the Apple App Store.

It's rapidly adopted, with offerings from GitHub, Stripe, Slack, Google Maps, AirTable, etc. Many more non-official integrations are already out there. I expect this will only gain adoption over the coming year.