Tesla sales crash continues in Europe, with Germany down 70%
electrek.co
electrek.co
I think there a lot of people who would tolerate being treated as a pompous arse because of their car, but wouldn't tolerate being made fun of. In the UK being a source of ridicule to your peers is the worst insult. Musk, and by extension his cars, are a laughing stock.
That's correct. And that was true even before Elon became a more politically controversial figure.
Now that EVs are more mainstream, there is already competition from new VW, Kia, Hyundai, Renault, Volvo, BMW, which makes Model 3 kinda bland, and the more popular Model Y looks like Model 3's CAD design stretched vertically by 20%.
Supercharger network doesn't have a significant advantage in Europe, all new cars use the same connector already, so buying a Tesla is a choice. People question why do you buy a car that isn't pretty, isn't cheap, isn't from a "real" car brand, and is associated with Musk's antics.
I think there are at least two reasons for the absurd valuation.
1) The growth in Western inequality has pushed more money into fewer hands. They are desperately short of assets to buy, so they crowd into certain assets, pushing the prices too high.
2) The Emperors new clothes effect. Nobody who has invested wants to pull out first
Basically the argument for investing in ExxonMobil 1985-2015 but on steroids because of the access that the CEO has and the social media narrative building that wasn't there for Exxon to capitalize on back then
Anyway Musk isnt interested in personal vehicle sales because that could never live up to the insane evaulation. He will have to push for some moonshot project that investors might believe could work. Its the robo taxis and likely government contracts for public transport, police and army.
It's a class in the Greater Fool Theory of investing, writ large.
Tesla as a stock, which is the primary product of the company, would crater immediately, by something like 90%. All of it's "future value" is derived from fantasies closely tied to Elon Musk "genius". If one value Tesla as a car company, it's worth something like 10$/share.
PS. Tesla head of board of directors, Robyn Denholm, sold almost 120M$ worth of shares in the last 3 months, something like >60% of her holdings.
In general, I think Musk really failed the marshmallow test - keeping on the sidelines and working through the existing system (for autonomy, spaceflight, etc) would have been more painful, but would have delivered greater returns long-term. Instead he decided to take a shortcut by buying a president and torching the regulatory system, and he'll succeed, but will that actually pay off? Self-driving Teslas will be allowed without any questions nation-wide, but will people get into them after what he's done? Will people let Teslabots into their house? I don't think the destroyed trust will make up for the lack of regulations.
Even finances aside, being the #1 oligarch doesn't always end well - just ask Jack Ma or Mikhail Khodorkovsky. He would have been safer under the old rule-of-law American system.
I don't think he cares too much about self driving regulation compared to other factors. Trump's tariff's against Mexico greatly benefit Tesla by making the supply chains used by other American carmakers more costly. He can easily push for SpaceX contracts from the top down. And he can advocate for favorable policy towards X.ai, Twitter, etc.
With regards to self driving, Tesla has always been in the grey area where their marketing clashes with their legal stance (i.e. that the human must remain in control at all times and therefore must keep liability). They've haven't bothered so far with the legal legwork to do real autonomous driving the way that competitors like Waymo did. And it will be make years before they need to do that, since their current tech is far from real autonomous driving.
Pretty much _never_ ends well, I would think; note just how careless Russia’s top oligarchs have historically been around windows, balconies, stairs etc.
Likewise here. Musk (maybe jokingly?) does a nazi salute, sales fall 50%, we will see how it goes.
Ratner is still around and launched a new jewlery brand which is doing ok.
Also with the tariffs the anti-Americanism front will only grow stronger, essentially boycotting anything made in USA.
Most likely tesla has a target on its back, and will be the first American company to die as a result of the trade war.
I wish this would extend to social media and tech as a whole. Maybe in due time.
What about Meta? That is the real deal.
The interesting part is that since the US is being hostile to many countries at once, it is logical that those countries will start to trade more among themselves. In a sense it is like the US is sanctioning itself. Not something I ever really expected. Interesting times ahead.
...I wonder if Musk and his shareholders don't care about money from us liberal, woke, left wing Europeans? I suppose that is noble, being willing to destroy your brand for your ideals, no matter how half-baked. For someone like Musk, who mostly acts like money is the one true god, this is a bit of a mixed up philosophy. Perhaps he is not quite as smart as he thinks he is.
I wonder how long before Trump throws him under a bus.
1) When Trump needs a fall guy for skyrocketing inflation, or widespread protests about failing public services
2) There might be some Republican lawmakers who feel that they will need a career post Trump and will pick a time to demand Musk goes
3) Party funders will get sick of losing so much money in the turmoil and will demand a scapegoat