If the attention economy is a race to the bottom, then the most popular content should be stuff that doesn't quite break the public decency rules.
I'm not sure I follow if that's indeed what gets people's attention and engagement, good or bad.
Look at this comment: https://news.ycombinator.com/item?id=43204869
It clearly shows that passively scrolling on a fresh account will get you gore in no time.
Yes, as humans, shock content makes us look but that doesn't mean users want this kind of content. They are being manipulated by these algorithms. Social networks are optimizing for "engagement", meaning ultimately profit, not what users actually want.
This is the lazy excuse of every company ever hurting society. Oh, the users want it. No, nobody asked for more gore on Instagram. You are just wanting to save money on moderation.
Could you type out an explanation by hand for me?
It doesn’t have to do with the content.
It's not necessarily an intentional act: it might be that...
- the algorithms are pushing you depressing/apocalyptic content, because it increases engagement - you intentionally followed people because of their technical or political insights... And these people (often because of world events), end up propagating depressing/apocalyptical news (this doesn't imply any ill intent on their part... It might be genocide, or it might be something milder as layoff, but if you're often writing about technical topics, mentioning layoffs in IT shouldn't be too surprising for anyone)
PS: also of course from the name itself (doomscrolling), there's the acknowledgement that this is an activity that doesn't make you feel better. Which means that the non-intentionality interpretation should be considered more important. In fact, complaining about doomscrolling, can be seen either as criticism of modern media algorithms, or as criticism of the state of the world
When Instagram knows nothing about user X, it trends to shocking content that user X may not want. Which is bad.
But the reason it does so is that the shocking content has higher engagement, in average, among users A - W. It is not right to blame user X, and it is very likely that users D, H, and M are dismayed at the shock content but can’t help slowing down when they scroll past it.
So we can blame Meta to some degree, and users A - W (except D, H, and M) to some degree, and users D, H, and M to some degree.
But if the total ad revenue from users A-W was lower when shock content was featured, user X would not be presented with it.
Of course, Meta could just be decent. But so could the other users. The fact that neither are true is an emergent property of sociopathic corporations and an unfortunate side of human nature.
And then there is what users like.
The company chooses to act as though the two are equal. That's not given. Nobody forces Insta to assume that.
"Shit rolls downhill."
And all of Zuck's works are a detriment to humanity.
You mean that the firms are incentivized to show outrage inducing content to gain attention?
If so, that’s also NOT the problem with firms. You, me, and everyone with a phone is in some form of information and attention war. Or over farming situation.
- There is a competitive process for attention - What is crazy today is boring tomorrow, as people get desensitized - all content competes with all other content, for the little working memory that people have.
Personally I describe it as a gearing ratio issue. We have one small gear which is everyone’s short term attention.
In the mean time, we have a larger gear which is the content cycle. This gear is spinning faster and faster as the velocity of content generation increases.
Anyone who takes a stand to slow down or make their content less attractive, will get out-competed by more competitive content.
Any moderation of this process breaks the lay definition of free speech.
So you have a runaway effect where the content must get more outrageous.
This isn’t the fault of anyone, but a fundamental problem when free speech meets faster and faster content creation tools.
We’re at the point where GenAI slop will simply out compete everything, and grow everywhere like a weed.
I’m telling people I know that you have to give up on facts, the signal to noise ratio of the future is going to be hopelessly poor.
Instead, you will have to make do with whatever content you are looking at, and focus on the techniques which you use to interact with the content or people.
Its hard to blame a singular firm for this, when anyone who takes a stand will be crushed by the wheel of competition and free-speech.
And even if we assume a free market, I don't follow your logic. Twitter has vastly more lax moderation since Elon Musk took over and people are LEAVING it. It clearly shows that many users actually prefer better moderated platforms.
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Yet, if we are too look at firms, TikTok came on the scene and at everyone’s lunch, till they came up with clones.
Your example, Bluesky, is also competition.
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The fact that people are leaving Nazis doesn’t mean that people are somehow escaping the battle for attention.
See for example, the radicalization of the left which has finally accelerated enough to be its own force.
Given enough time, Bluesky will also find that its users must deal with the same forces. If you want content to succeed on Bsky, you need to get eyeballs, which means you need to compete with other things people will watch.
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You also missed the part that moderation construes a violation of the popular definition of “Free speech”, and is thus censorship.
I know it’s nonsense.
I used to run a boring community; people eventually leave or start importing drama from the more active parts of the web. You have to tamp down on that, which results in the “violation of free speech”.
So you now have pressures to stop moderation. Heck, Wikipedia is being targeted, senators are bankrupting misinformation researchers, all to ensure that they are able to maintain the lowest level of moderation possible.
People need to wise up to the point of free speech, i.e. ensuring the functioning of a market place of ideas.
I would guess that there could be a similar effect here. And I guess my eyes looks longer on a car getting stuck on a rail road crossing than something that is not inheritly dangerous, too.
Of course greed prevails, which is why we are where we are.
Even just pausing your scrolling over a video is enough to train your feed to show you more videos like that. So when you encounter something like animal cruelty in your feed and you, quite naturally, pause for a moment in shock you will start seeing more of this content. Again, as you pause in shock on this content you'll keep seeing more. And more.
And we don't permit this "it is because users consume this content" as a general rule. Users consume hardcore porn. Nevertheless, these platforms seek to not show people hardcore porn.
survivorship bias. you aren't account for how many users were repulsed or shocked (read: shook up, not a momentary "wtf") and left the platform.