Every sweatshop like that has high turnover rates, and micromanaging bosses that... let's say make sure these rates don't fall.
If these bosses are the target audience, then I guess the ad is well made? Identify bad employees faster so you can hire better ones quicker, yada yada. I can imagine how this promise can make someone want to buy the software, so fair play for the ad creators, I guess?
I really hope this project fails though.