The scariest thing is that PRISM was revealed in 2013 - 12 years ago - thus "the intelligence community" has had 12 years to move this same approach forward. I could be remembering wrong, but the only repercussions for the PRISM leak fell on the leaker: Snowden.
Exactly. I have no idea why people trust Apple when they were working with NSA and China for surveillance and censorship. Their software is 100% closed source. You've no idea what it does despite all marketing. They may make great hardware but it's foolish to have trust in their privacy claims.
Since Private Cloud Computing it's clear how they see their customers.