Once you realize just how important quality sleep is, and how much this can help, $20/month bed subscription becomes a laughably small price to pay.
Once you realize just how important quality sleep is, and how much this can help, $20/month bed subscription becomes a laughably small price to pay.
- What's required to justify this cost?
- How many features and updates does the app require?
- What could the ongoing server costs be?
- How many people maintain the software?
I've built some IoT projects and handling events from the hardware was remarkably inexpensive. Piping tiny telemetric packets, even at a high frequency, was no big deal. It wouldn't justify charging customers $20/month. Maybe $2.50?Plus, these things are only piping out data when they're in use, right? So... Only 1/3 of the day, if that.
Then the feature set, who knows. Is it just a readout with some fixed controls for the firmware in the eight sleep?
How is that justifying $20? Every single month?
I know software (especially when hardware is involved) can be more complicated and demanding than it appears on the surface, so these are genuine questions. I'm very open to having bad assumptions here. It just doesn't map to my experiences properly. Especially since the customers pay a premium for the hardware upfront.
I guess if customers are willing to pay, it's fair game.
The subscription for bed is not, it locks artificially features to pay monthly. Even more, it collecs data to improve the product (which sounds good) - but you need to pay for this. They have an ability to run model locally - they choose to not.
I like Topaz approach: you have an ability over some time (subscription period) to have up to date model that will help you recognise snoring etc, then if you choose not to pay - you stick with this model, but it still works.
Subscription in addition is something that limits an ability to sell it in the future.
on the other hand, paying 20$/month for the right to use the bed, that your purchased at 2000$ cost is a ripoff.
sleeping isn't costly, has never been, yet a company is trying to enforce it and i can see how it doesn't go well with most people.