It's absolutely not new.
Read a biography of P.T. Barnum, if nothing else.
It's like the old cliche that every generation thinks they're the ones that discovered sex.
Read a biography of P.T. Barnum, if nothing else.
It's like the old cliche that every generation thinks they're the ones that discovered sex.
If you knew what was going to scale your product, you would of done it by now.
Growth hackers do whatever it takes to find growth and that might require a range of skills for user awareness, acquisition, retention, engagement and resurrection.