Turtles are my favorite animals (other than humans, and sometimes even more than them).
Mostly I think they're just cute, which is by itself a perfectly valid reason for an animal to be your favorite, but I've always been fascinated by their ruggedness. It's not weird for a turtle to live to 100 years old, and it feels like they can survive just about anything.
Having a built-in GPS just makes them even cooler.