> if you even mention crypto, more than half your engineering candidates will immediately say “no” to your company
Yep.
Yep.
> Using a crypto token gives our employees a very important, 10x improvement over traditional stock grants. A crypto token enables continuous, 24/7 liquidity within the first months of the startup's life.
That's not altogether bad (I have always lost with traditional ISOs), but what kinds of coworkers are those kinds of crypto token grants going to attract, and where's the sufficiently long alignment for the coworkers who got skittish early?
I've seen this also, and I think its lame.
This is why at Fetchfox I explicitly use the phrase "crypto token" in the article and in all offers offers to prospective hires. It's a crypto token, so we call it that.
There are a lot of negative associations with the term, but using euphemisms just confuses people and makes it seem like you're afraid or that you're trying to trick them. I say, call a spade a spade, and call Voldemort "Voldemort".