I've never understood why Marie Curie is so celebrated in the popular press, but Noether is largely ignored. Noether's work is much more important, IMHO.
It is easy to see why, symmetries, conserved properties, boring, nuclear power, atomic bombs, deadly radiation, exciting.
Einstein is a rare instance of a popular theoretical physicist. But all the mathematicians whose work led to the theories of relativity are largely unknown to the public.