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Thanks a bunch there! Will definitely look into that formula, you have made some AWESOME games as well :)

Awesome, thanks for the advice. We were looking into alternatives for algorithms that better reflected human color interpretation, and that looks very helpful. And yeah, your games are awesome, we basically modeled this as "the Kerning Game/Color Game, but for brands."

(Can't wait for Method of Action, by the way, looks awesome and could be seriously helpful for me.)