The CEOs, upper management, and governments derive their importance on how much money they can spend - AI gave them the opportunity for them to confidently say that if you give me $X I can deliver Y and they turn around and give that money to NVidia. The problem was reduced to a simple function of raising money and spending that money making them the most importance central figure. ML researchers are very much secondary to securing funding. Since these people compete with each other in importance they strived for larger dollar figures - a modern dick waving competition. Those of us who lobbied for efficiency were sidelined as we were a threat. It was seen as potentially making the CEO look bad and encroaching in on their importance. If the task can be done for cheap by smart people then that severely undermines the CEOs value proposition.
With the general financialization of the economy the wealth effect of the increase in the cost of goods increases wealth by a greater amount than the increase in cost of goods - so that if the cost of housing goes up more people can afford them. This financialization is a one way ratchet. It appears that the US economy was looking forward to blowing another bubble and now that bubble has been popped in its infancy. I think the slowness of the popping of this bubble underscores how little the major players know about what has just happened - I could be wrong about that but I don't know how yet.
Edit: "[big companies] would much rather spend huge amounts of money on chips than hire a competent researcher who might tell them that they didn’t really need to waste so much money." (https://news.ycombinator.com/item?id=39483092 11 months ago)