As to the ring around the number, well I'm more confused going back and looking at it again. Sometimes, like [2] it's a single colour, and others, like [3] it's divided into multiple segments. 12/14mph is slow, so I'd expect to see the ring extend not as far as it does. I'd expect it to extend that far around for speeds like 70mph
Another thought - the little mpg/regen graph is prominent but largely useless. However, if speed and acceleration were added it could be a very useful tool in working out which driving conditions give best economy
[1] http://www.minimallyminimal.com/storage/post-images/doko/d13...
[2] http://www.minimallyminimal.com/storage/post-images/doko/f07...
[3] http://www.minimallyminimal.com/storage/post-images/doko/d10...
Interesting point from ye olde days when they had banks of gauges, such as you might find measuring pressure in a power plant: the gauges were generally calibrated such that the 'normal' value had the needle pointing straight up. That way you can have an entire bank of gauges monitored with little more than a glance - a needle out of alignment is quickly obvious. By comparison, if they were number readouts, you'd need to individually focus on each one.