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Skype and Lync, surface, windows subsystem for linux, AD to Entra, 10S, "whatever for enterprise", whatever for teams, one, one s, one x, windows phone, windows mobile, windows mobile 8, service pack became anniversary update became creators update. Let's not even get started on things like Visual C++ redistributable runtime framework package for desktop bridge (not making that up).

So there's Lync and Linq? No wonder I was having trouble searching, and I thought I was bad at spelling on top of that...

you frogot "Visual" in there.

2013ish also had a "One" naming trend that was short lived: Xbox One SkyDrive->OneDrive

It didn't seem to spread much though...