So much for free speech, huh
1) It's "surprising" because this is super vindictive unless they're doing it for very good, specific reasons (otherwise it's just competition killing)
2) "Reserved the right" doesn't mean a given thing isn't censorship, especially not at the scale Facebook operates at
"It's time to get back to our roots around free expression."
https://www.facebook.com/zuck/videos/its-time-to-get-back-to...
Just like "state's rights", "free speech" has always been a lie told by those who want only THEIR speech to be free, which is why you can say the N word on twitter and not get banned or blocked, but if you say "cracker" you may be downranked