That did not seem at all controversial to me. It seems quite sensible, but it alludes to some silly practices that are now being retired. For example "This effort focused on sourcing from diverse-owned businesses" is, in my opinion at least, a very very silly thing to do.
I am much, much, more interested in high quality, affordable, stable products when I buy things. Not the skin colour of who owns the business. To filter things based on the owner's identity (in the American sense of the word) may disadvantage my business by making my own products (build from their components) worse. It would not be a sensible thing to do.