https://www.ul.com/news/ul-solutions-named-lead-administrato...
> UL Solutions will also work with the FCC and program stakeholders to develop a national registry of certified products that consumers can access via QR code on the label. The registry will have more detailed information about each product. Additionally, UL Solutions will serve as liaison between the FCC and other CLAs, as well as other key stakeholders. [emphasis added]
and here:
https://www.fcc.gov/CyberTrustMark
> The logo will be accompanied by a QR code that consumers can scan, linking to a registry of information with easy-to-understand details about the security of the product, such as the support period for the product and whether software patches and security updates are automatic.
This doesn't block full-blown counterfeit products (recreating certified devices including the label), but does address non-compliant devices trying to pose as compliant.