Apple's China troubles mount as foreign phone sales sink for 4th month
reuters.com
reuters.com
We've seen two phone makers - Xiaomi and Huawei - both successfully roll out EV's 2024, as well as rolling out native OS across all their hardware units. These two are the most significant competitors to Apple in the China phone market.
The future consumer is actually what Apple always envisioned - always connected and always locked into a lifestyle ecosystem - but Cook got distracted by the Metaverse, failed to innovate on the phone, and failed again at one of the big pieces of the future - the connected car.