Finally - a really great way to piss off all of my Hindu friends...
Frankly, I didn't get the joke
Moooo... look it up.
hint: Hinduism has a taboo on eating beef.
American cows are fair game.
Very clever and has already garnered loads of media attention, but I always wonder with ad campaigns like this how much it really adds to the bottom line. Might just be an amusing waste of money.
I bet more than half the people who get the coupon will get fries and a drink with their free whopper. Which is probably enough for breakeven.
Do something heartless, and then kill your heart.
You can always add them back. Of course in the process you'll have to mention Burger King...
Burger King.
Burger King.
Burger King.
Reminds me of German satire magazine Titanic, which would enter your name in a raffle for cash if you sent them proof of cancelling a magazine subscription.
So if I add 10 friends, do I get something from Whole Foods?
This is a genuine LOL.
This is the perfect time for a whole foods seller to piggyback on this great PR machine and get some publicity for themselves by doing exactly what you suggested.
I'm pretty sure there are 10 people on Facebook I only added because we had the benefit of going to the same high school without actually being friends in the first place, so sure why not. Less fluff on my Facebook account, and I get a free burger out of it.
Genius.
Imagine, Facebook realizes that people just friend people willy-nilly, so they team up with Burger King to find out who people value less than a tenth of a hamburger (McDonald's quarter-pounders, if memory serves, are $1.25 or so). Pretty slick marketing.
Does anyone know who is responsible for this idea & campaign? I'd like to work with them.
The same people who do the I'm a PC campaign. You know, the one that has a bunch of paid actors all saying "I'm a PC" but doesn't show any machines doing anything.
I think MS missed the mark on that campaign. I wanted them to go for the throat and poke fun at the perceived smugness/hipster attitude of Mac owners. Instead they took the high road ... disappointing.
What's particularly interesting is Apple don't really do the smugness stuff (anymore). If you see the new iPhone ads, it's all iPhone, on screen, doing stuff. MS have enormous potential here, they could just show PCs running games for example, the PC has loads more games than OSX, they win that one hands down. Instead they come off as looking like a poor imitation.
That would be brilliant - A Mac/PC ad where PC is having fun playing games and Mac has to sit around and do boring stuff =)
Of course it'd be completely false like all the other Mac/PC commercials, but that's the average consumer for ya...
That could backfire the PC guy is fighting daemons while the Mac guy is playing on the Wii. ;-)
It's the social networking equivalent of Soylent Green. I know where I'm going for lunch.
Brilliant!
Done. Note, it's a mailed coupon so you have to wait 2-4 weeks.
Are you serious? Talk about having a fun idea and then totally dropping the ball.
This is the most creative use of a Facebook app I've seen in a long time. Facebook has been making it practically impossible for apps to to incentivize "integration points" (like adding friends). This is essentially incentivizing de-integration!
I don't think I'd have any friends left, if I deleted ten. Good thing I'm a vegetarian.
Do they still have that mascot King - gave me the willies
Seriously, who doesn't have 10 friends to lose? Or you can add 10 random people if you don't feel like alienating your "real" friends.
I was thinking the exact same opposite. I'd delete my very best friends. The ones that know that wouldn't feel hurt by what is supposed to be a joke.