if you reduce frictions that existing web3 users actually have then yeah its way easier, have to pay some influencers though and infiltrate a couple discords and get people's attention onchain as well
plenty of cool shit for those who do things onchain tho
philisters on HN are not our clientele. they’ll never get it and it doesnt matter anymore. but if you are a developer or “BUIDL” er there are unique system designs that are superior than anything web2.0 infrastructure has to offer.