That's what my article is about: it's about how I'm certain people will use this settled-out-of-court lawsuit as "evidence" that Apple are spying and targeting ads, but it's very clear that's not what was happening here.
Another one I forgot to mention: Google explicitly tracks your location history unless you turn it off, and you'd be foolish to think that they won't (or couldn't) save the data anyway. People have done experiments showing dramatic improvements in battery life using AOSP without Google telemetry and spyware.
The microphone thing is false. You can try the takeout feature (or equivalent) across multiple providers to confirm that.
I seriously don't trust anything on a very deep level. Like I said, I've seen too much evidence that these companies are run by snakes that can only be trusted in certain ways. You might not agree, and I'm not prepared to argue all that tonight (I keep hitting the comment rate limit anyway). Just try to remain skeptical both ways if you don't believe we're being spied on, ok?