The same marketing problem existed with CVEs before Heartbleed. CVE-2014-0160 just doesn’t sound as frightening.
In reality his models were full of bugs, stupid assumptions and were generally unvalidated garbage tier work that didn't match reality at all. A few other epidemiologists pointed that out at the time, but governments are completely undiscerning when it comes to "science" and the press love bad news, so they went with it. End results were wildly off what he predicted.
https://www.reuters.com/investigates/special-report/usa-covi...
Helping a local org give thousands of covid shots to seniors, people living in congregate housing, etc# was not easy because there was a lot of resistance from these communities due to the massive amounts of scary information out there.
If you want an example see this: https://www.researchgate.net/publication/360815298_Foreign_M...
It really felt like there was literally nothing wholesome on anyones feeds for almost an entire year. Limited exposure from all non-profits i know of in my community. Significantly reduced views, deleted posts, erroneous flags, etc#.....
Meanwhile, everyone in every neighborhood gets nothing but images + videos of people dying or getting sick from "the jab", "5g", "the mark of the beast", etc#
Most of the women running these non-profits are former executives, local gov't officials, or workers in DHS or other like agencies. They're not stupid and incapable of "getting a message out". Something is and was seriously wrong w/ operation lightspeed.