I think they kind of have a point; they were talking about needing a 10kW transmitter - that's a heck of a lot of power for a transmitter, not easy to make at all. And at those frequencies, the antenna is a challenge. Having said that, a bunch of few-hundred W transmitters in convenient places would be a lot easier, and there are probably easy but inefficient antenna hacks (drop a wire down a cliff/across a park/out of the top floor of a tower block?)