It's not a deflection, but a straightforward description of AMDs current top-down market strategy of partnering with big players instead of doubling down to have a great OOBE for consumers & others who don't order GPUs by the pallet. It's an honest reflection if their current core competencies, and the opportunity presented by Nvidia's margins.
They are going for a bang-for-buck right now aiming at data center workloads, and the hyperscalers care a lot about perf/$ than raw performance at. Hyperscalers are also more self-sufficient at software: they have entire teams working on PyTorch, Jax, and writing kernels.