This lets you work on things without having to worry about giving it a name. This turns out to be pretty helpful when you're experimenting — just "jj new <revision>" and start editing. If it turns out to be something you want to share, "jj bookmark create <name>" and then you can push it. (You can also push without giving it a name, in which case you'll get a git branch with a name based off of the change id.)
Change IDs stay constant with each change, so you use those as a type of branch name when switching between the features you're working on.
The fact that change ID is stable is very convenient for humans - means you have something explicit to hold on to as everything else may change over time.
What you do need is a good way to visualize what work you have in flight. With Jujutsu that's as simple as typing in `jj` on the command line.
At Facebook it was common for even junior devs to have 5-6 changes in flight with nary a branch in sight, and experienced devs like myself routinely had dozens.