> New customers must also go through a verification process which, for many people, involves invasive biometrics.
"or going to the check-in counter at the airport more than two hours before departure"
https://noyb.eu/en/booking-ryanair-flight-through-online-tra...
Not a house selling contract!
Your demand boils down to having less options to do actions with the business. Options that already exist and come out of the box.
Having an account is not as scary once you realize what it is and what it represents.
No, I’m requesting, or demanding if you prefer, the choice. An account is a user convenience, not a business necessity. I’m asking why it is reasonable to force customers to create an account to book a flight?
In Russia where I'm from you need to show an ID to buy a long-distance train ticket and then again when you board the train. I was told that scalping was rampant before this was introduced which is totally believable. Which begs the question, how do European railway operators prevent it without requiring IDs?
To be clear for online purchases I think it's a nice convenience to be able to buy without requiring an account, but for flights it's an entirely different game, you often need to provide a lot more PII.
The point is that I'm not forced to create and manage an account and I can do a second purchase without having to remember or reset a password to an account that was forced upon me.