Introducing the Distribution Hacks Blog
distributionhacks.com
distributionhacks.com
Please try to be nice. This is an announcement about a new blog. What did you expect besides an announcement?
But to give you the benefit of the doubt, I will say this: as someone who has used the title "Growth Hacker", I find it meaningful but cringe whenever I use it.
I'm reminded of Boris from "Goldeneye": http://www.youtube.com/watch?v=Tl0LZsyi_tA
You're just another Perl hacker? Awesome.
You're a biochemistry hacker? Okay.
You're an "SEO hacker"? Ugh.
You're a (shudder) "brand hacker"? Die in a fire.
But you know what, why are we here on Hacker News? To expand hackers' borders from the inside out — not by recruiting others to call themselves hackers, but expanding the breadth of hacker culture.
And particularly, to validate the idea that got us here — hackers who are passionate about what they produce should seek to control the environment of production, and founding a startup is the best way to do that.
To bring that idea into reality, we need to ditch the idea that "business stuff" is to be sneered at. I personally held that opinion for ten years, mostly because my dad was in business, and so I bounced around "cool" programming jobs instead of pursuing the fullest expression of what I wanted to do.
So Hacker News is where "growth hacking" should live, so it benefits hackers instead of self-styled hotshot business consultants. Hackers should be able to jump into any field, stand on the shoulders of other hackers, and see this is just another place they can apply intelligence, knowledge and experimentation.
That's what bringing the "hacker" label to a new field should be about. And I truly believe that is what dmor is trying to do. So bring on the distribution hacks, let's analyze customer acquisition like hackers should, and long live the growth hacker.
I think it's a bit easy to lose perspective here on HN. The tough love: I see a bunch of inexperienced folks pimping themselves out in the HN circle jerk/echo chamber.
For my part, I'm wondering where all the power users went, and how I quickly I can follow them before their next high quality community gets blown open.
P.S. downvoters - this is actually constructive give me a break
Your response dismissively tells your consumer his opinion isn't valid because he's "just" a consumer. Speaking of "sour grapes" ...
"Trying to give an opinion on my wine, are you? Go buy your own land, plant your own grapes, come up with your own fermenting process, bottle your own wine, and serve it to see if you do better."
That's not constructive, it's snide, and not worthy of being given a break.
Either way, it is a good thing and I look forward to reading some interesting stuff on this blog. I've found the most interesting stories are told privately, but hopefully Danielle can divulge more about Twilio & Referly internals because she left the former and runs the latter.
Maybe Peter Thiel's lecture on distribution has gotten the ball rolling. (To those of you who missed it: http://blakemasters.tumblr.com/post/22405055017/peter-thiels...) The reason I say this is that just a month ago I wrote a blog post about how inefficiency is an indicator of marketing opportunity, and his lecture was the inspiration.
I suspect we're all looking at the same startup reading material, and it's shaping our thoughts similarly.
I, for one, am stoked that Danielle is doing this.
As a bootstrapping hacker that lives outside of the US (much less the Valley), I don't have access to the "tips and tricks" that many valley startups have to acquire users.
I lap up every blog post about customer acquisition from Dave McClure, Sean Ellis, Noah Kagan, Andrew Chen, etc. like a prisoner-in-solitary-confinement-with-nothing-to-eat-for-48-hours-getting-a-hot-meal.
I actually JUST made a comment (http://news.ycombinator.com/item?id=4245908) basically requesting this on Gabriel Weinberg's story about 'Traction Mistakes' - and it got a number of upvotes, and still does.
So I don't get where this shit storm is coming from.
Perhaps all the people that loved this idea upvoted and didn't leave a comment and the trolls, because there is no downvote, feel they have to come and spoil the party for everyone else.
If you don't like it, then don't say anything. Move on.
The fact of the matter is that you won't like everything that appears on HN - because you are not supposed to. Some people like some stuff, others like other stuff.
If you read this post properly, and did some research into who the author was (I don't know her, but I did research first), you would get a good idea as to the credibility of the potential knowledge that she is able to share.
No...HN is not turning into Digg. "Power Users" are not moving anywhere. Many of the same people with 10,000+ karma that have been here for the years I have been here are still here and still provide useful insight.
The only thing that is becoming more frequent is the bunch of cry babies that like to shit all over people's work and proclaim the death of HN.
If you don't like it. Don't let the door hit you on the way out.
As for dmor, please ignore the naysayers and hit us with that knowledge.
Thanks :)