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Comment by massysett | Hacker News Reader

In the USA, over-the-air stations may require cable operators to carry their channel at no charge (to the operator) or they may negotiate a charge to the operator, which the operator may refuse. The major stations have chosen the latter. Part of a cable TV bill pays for this (though the stations would day they’re just getting their fair share of the high cable bill.)

https://en.m.wikipedia.org/wiki/Retransmission_consent

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I don't know if it's true but someone told me this is the main reason why the likes of Home Shopping Network and QVC keep their over the air transmitters going in many places even though most of their viewers are on cable. It seems like a waste of spectrum space but it's so that they can force the cable operators to carry them.

That's generally not true. US cable and satellite operators are only required to carry the "primary" video feed [1], which is usually the xx.1 channel. In most markets, home shopping channels typically air on subchannels (xx.2, etc.). The exception, of course, would be if the TV station designates the home shopping channel as their primary channel.

Home shopping is usually used to monetize excess bandwidth.

[1] - https://www.ecfr.gov/current/title-47/chapter-I/subchapter-C...

I've heard about that, but I wonder what the economics here are.

Are enough people really willing to pay for the convenience of, I guess, not having to switch between antenna and cable input, or are living outside of broadcast coverage of the stations they care about?

Weirdly, it's exactly the opposite in Germany: Supposedly the public broadcasters have to pay the cable companies to get them to carry their programs.

The average American barely knows how to turn their TV on and off. Switching inputs is a scary prospect. Having rabbit ears on your tv is also def a social status signaling thing.

> Having rabbit ears on your tv is also def a social status signaling thing.

That's what I've long suspected. No wonder it's a great opportunity to save/waste money :)

Supposedly in some social classes and age groups, broadcast TV is literally unheard of, with Best Buy promoting TV antennas accordingly ("free cable!") and people suspecting it's a scam or illegal.

to be fair, if you heard about a free tv online streaming service you might assume their business model is suspicious?

broadcast is kinda uniquely positioned.

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