The calculation is at https://double.finance/pricing
They are assuming an additional $2000 contributed per month and a 7% return.
They are assuming an additional $2000 contributed per month and a 7% return.
I think this is going to be a hard product to sell when your target market is exactly the sort of people who are well-informed enough to just buy vanguard mutual funds for a nearly identical result.
Not to sound like a total hater but I'm always so surprised that VCs are willing to invest in these companies that just seem obviously flawed based on common sense. Similar to that web browser startup Mighty.
The risk of them going out of business, fraud, changing strategy, being bought, vanguard fees going down even more, etc - it's not even close to being a sensible decision to move for what amounts to significantly less than 1% at the end.
It's going to be difficult for them if right out of the gate they fudge numbers every time they talk about their company.
Is it that difficult to just shoot straight?