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There were absolutely obnoxious ads, including pop-ups and pop-unders 15 years ago, but at least they were generally contextual rather than targeted to your ad profile.

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I'm not sure if "Punch the Monkey" was ever really contextual tbh :)

But it also certainly wasn’t targeted!

maybe something existed in the US already, but internet in Czech republic used to be pretty good with no popups and just a few ads e.g. https://web.archive.org/web/20090302032443/http://web.volny....

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