It’s eye-opening to watch management ignore incredibly obvious methodological errors that clearly render the entire PowerPoint they’re looking at so suspect that it’s worthless. And it happens just about constantly.

They’re either dumber than a slightly-bright 8th grade science student, or simply don’t care about the substance of trying to make decisions based on good data, but just the appearance, the theater, of doing so. Either way, outcome’s the same.

Whatever you do, don’t point it out. They will not listen, because they don’t care.