AnyPerk (YC W12) partners with DISH Network

Am I missing something, or is this "perk" the exact same offer I get as different forms of junkmail in my mailbox about 3x a week?

Or - alternately - right on Dish's site: http://www.dish.com/entertainment/packages/ - where I see the exact same offers and savings offered by AnyPerk? Maybe the "perk" is the $75 gift card - but you can get a $100 gift card signing up straight through Dish here: http://www.dish.com/redirects/partners/amazon/ - of if you'd rather have DirecTV - you can get a $120 Costco gift card with that at: http://shop.costco.com/feature/directv

I'll stop now - this just feels at best a bit disingenuous, and at worst - like HN spam.