Outside of the journalist and media class, nobody used twitter. 300M+ people are a huge number, but barely scratches the surface in the Social Media world. What can bluesky do different to attract normies?
??? What???
Twitter has basically been the place for artists to share their stuff. It's a huge place for game and tech discussions and sharing knowledge. It lets absolute normies share stuff with thousands of people.
Meanwhile, facebook stories is much more limited in reach. People sharing pictures of their baby and vacations with family who'll click a thumbs up just to show they know you exist but don't care about the content. Instagram, facebook's other child, is for people to pose and post pictures of their lunch in an exotic location and pretend they just casually decided to eat 10000 miles from home because they're rich and spontaneous like that.
Twitter has been huge for creative types, and the content that thrives on Facebook-style platforms struggles there. A lot of them are currently migrating to bluesky due to various problems recently. Tumblr still kind of has a thing going on, but it's for much more niche art/fan fiction type stuff. But they're all for normies to go and see cool shit and not have to stare at endless feeds of "Me and my baby. Did you know I have a baby? I have a baby btw" type stuff.
I don't know the same artists you do then. Agree with the rest, but wether it's sound designer, musician or graphic artist, most of the talented ones I know weren't on Twitter. I know one who is but honestly half her work are memes, and the rest isn't that good. Artstation/deviantArt in the other hand, that's where you can discover _very_ good art (and some bad one).
Artstation and deviantart is where people who make art go to look at other art. Twitter and bsky are places where everyone, including non-artists, goes to find art.
The point does not change. Twitters importance only comes from the fact the people reporting on twitter were obsessed with it.
To avoid the cesspool effect, Bluesky should just charge publishers (anyone who wants to post) a high monthly fee, and make user accounts for reading free. Then governments or companies or anyone else can just use it as their announcement service.
People who want to chat can use Reddit or whatever.
So they should become a subscription-based press release distribution channel? That doesn't sound too different from the "verified" account practice at current Twitter, just more expensive.
Don't. Threads already has that market locked up as it is now about ~300m MAUs.
Bluesky should focus on its current strengths i.e. news, politics, science and less mainstream content.
Between the two it should relegate X to just being a Truth Social competitor.
If you sign up for a new account the majority of the content is either Musk or right-wing political content even if you never asked for it.
Twitter now a great space for anyone to buy influence in the upcoming US administration. But if you want to reach an audience as normie, it is less useful than posting cheap chinese slop promotional compilations on LinkedIn.
People who are not obsessed with politics.