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Comment by araes | Hacker News Reader

I don't really like Zuck all that much, he's made all kinds of horrifying comments over the years, yet this article confuses me. Also, this article itself seems like LLM content being produced in the high level fight among 1000 millionaires.

Bloomberg writes like its better to keep all the AI content in walled gardens that only the wealthy or elite can access in a downhill dump on the unaware.

How is it better to sell access than to just make it available to everybody?

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Its better for whoever paid for this advertorial to be published. I think people would be shocked how cheap it is to get articles placed these days.

OK, I’ll bite. Roughly how cheap do you think it was to get an article like that one placed? I am mildly horrified yet now unable to stop thinking about what you said.

low single digit thousands.

Graham has a great but very dated article on it: https://paulgraham.com/submarine.html

Its only gotten worse as news orgs' finances have declined. At least this one is in the opinion section.

That article is nearing 20 years old. The legacy media landscape has been on life support for years. I am guessing that number has fallen dramatically. Hmmm…

Thank you for posting an actual reference.

Google's summary puts it at: $100-300 in the modern era. Global distro is maybe 10x. https://www.google.com/search?q=cost+of+placing+a+news+story

Google's summary is pulling from [1][2][3][4]

[1] https://prowly.com/magazine/press-release-cost/

[2] https://www.linkedin.com/pulse/how-much-does-press-release-c...

[3] https://www.ereleases.com/pr-fuel/how-much-does-a-typical-pr...

[4] https://www.thenewswire.com/aboutprices#:~:text=One%20office....

My perusal of those references indicates placement on press release distribution sites like PR Newswire and ereleases, which lack the credibility of a site like Bloomberg... or am I missing something?

I experimented with press release sites a couple years ago and was not impressed.

Generally agree with you. Looking at some of the sites, there's likely less chance of getting picked up. If anything Bloomberg probably still scans the sites, and then adds those that meet Bloomberg's criteria.

Personal cynicism view though is, it's probably just another factor of 10x or so.

And you can always submit releases to: https://www.bloomberg.com/help/question/can-submit-press-rel...

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