Edit: Also, I think they've really lost the plot now and seem to be desperate for the "next big thing".
Edit: Also, I think they've really lost the plot now and seem to be desperate for the "next big thing".
http://en.wikipedia.org/wiki/Infill
It's cheap for them to start taking money for job ads and creating a place where they can be accessed, and maybe even recommending jobs based on likes or previous company associations or whatever.
And as FB becomes a ubiquitous job board, people will get used to it being a part of their lives, and will adjust their profiles accordingly
This kind of fairy-dust reasoning might have sounded plausible pre-IPO.
The thing is that to make a Facebook profile something acceptable to a potential employer, you to not only have to change your entire profile but make your friends tone down all their stuff. Which means essentially changing everything about your profile. And basically you'd put an end to most of the fun that gives anyone an incentive to be on Facebook.
Or you could create a linkedin profile.
What sounds easier?