By that time, GP-GPU had been around for a long, long time. CUDA still doesn't have much to do with AI - sure, it supports AI usage, even includes some AI-specific features (low-mixed precision blocked operations).
I don’t think they were thinking of LLMs in 2014, tbf.
In case anyone is confused, here's an explanatory tweet about one of the founders of that company: https://x.com/jxmnop/status/1725949517940294055 . LLMs have been in the works for awhile. But you need lots of money to make them good! Even back in 2014 they were mining reddit for training data.
TAM: Total Addressable Market
https://www.vijaypradeep.com/blog/2017-04-28-ethereums-memor...
At the peak, there were around 18-25m GPUs deployed worldwide.
Source: I mined with 150k AMD GPUs.