That's an interesting perspective that I'd never considered before. If you're right, and you sound it, then Microsoft clearly has an internal struggle.

Metro is all about simple. It's fast, it's fluid, it's simple, it's "alive with activity". But it's not complex, packed with features. This is the image Microsoft wants to present to consumers.

On the other hand, Microsoft's Business division is all about things packed with features. Huge, bulky, expensive, extremely powerful but bloated products. Products licensed with 3 to 6 zeros on the price.

Perhaps they need two brands. The consumer brand, and the business brand, because otherwise you have constant conflict.