But people don’t go to Japan because it’s cheap – it’s just a really nice place to live for some.
Someone coming from a German city with good public transit might not think it's that cheap though. But a lot of digital nomads are Americans.
Poking around sites online it was quite easy to find apartments fairly centrally in Tokyo for $1000-1300/month if you were staying for 3-6 months. While that is far from cheap, I certainly wouldn't call it expensive in the grand scheme of major international cities.
Maybe it’s selection bias, but pretty much anywhere I’ve been lately taxi (or actually ride hailing) is at least pretty affordable. E.g. a half hour ride I took late at night in HK was US$30, and about US$10 in Singapore. In Tokyo it was $60.
So yeah, on the whole, Tokyo is like half the cost of London and you get more for your money.
https://www.numbeo.com/cost-of-living/compare_cities.jsp?cou...
On the Tokyo metro this year I saw many advertisements for hair issues; lots of ads with balding noggins, contrasted with thick gorgeous heads of hair that you can acquire by making an appointment through a (naturally!) Japanese domain. In London, meanwhile, I saw zero ads for any hair-related products or services on the tube. Though if there were, I would imagine most would be advertised with a UK TLD.
They're 12th on this list: https://en.wikipedia.org/wiki/List_of_countries_by_intention...
The top 10 are mostly microstates or Pacific Island nations.
It's how living in a civilised, first world country should be.
Is this really a thing in London?