I would say that mobile apps are still the primary format for launching new consumer services, incl. new apps like ChatGPT and many others. However we’ve observed that teams are expected to do more with less—delivering high-quality products while ensuring compliance, often with the same or even smaller team sizes. This is why we focus on minimizing the engineering burden, particularly when it comes to repetitive tasks like regression testing, which can be especially painful to maintain in the mobile ecosystem due to use of third-party integrations (authentication, payments, etc.).