That might be, but the hybrid F150 is outselling the electric one.
It doesn’t make much sense to compare a hybrid with a “no gas” range of almost nothing [1] and a 1.5kwh battery to a fully electric vehicle
[1] https://www.f150gen14.com/forum/threads/powerboosts-poll-how...
If I lived in an area where gas cost $20/gallon instead of $4/gallon, then it would change the math a little - it would be a net of more like $1300/yr, and I might actually spend less on an EV in the long run (7 years to break even, assuming 0 opportunity cost on the $9k).
If I spent $20/gallon on gas and also drove 12k miles / yr instead of 3k miles / yr, then it becomes a much better proposition.