Esmeralda
esmeralda.org
esmeralda.org
Esmeralda Land Company is backed by patient, values-aligned investors
OK, who are they?
Edit: Did some more digging, found this: https://www.healdsburgtribune.com/edge-esmeralda-my-experien...
"The most well-attended talks were led by top researchers and CEOs from sectors like cryptocurrency, AI (artificial intelligence) and neuroscience."
Oh no.Wait .. can these two be combined?
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I'm wondering who would actually be interested in this? It seems so undercooked and full of contradictions.
What is the economic perspective for it? I doubt the idea is that people will commute into SF, as that would clash with the car-less vision. I guess service workers for the city will likely live outside of it, which surely won't create an unharmonic class system. Will all the residents be remote tech workers? Realistically it seems like it would mostly be affordable to really rich people that would only spend part of the time in the city, torpedoing any community from forming.
The size is also half of a Disneyland so really quite small, and from what it reads on the website they effectively are executing on an already zoned spa development on the property?
They do. They're called villages. What usually happens, though, is that they either grow to become cities, or people voluntarily migrate towards cities. The main reason is convenience. Few people want to do hard labor to sustain themselves or their community.
The author has a rosy vision of these places from childhood memories, but seems to be unaware of the work required to keep them running. Life won't just be yoga classes and board game nights.
But maybe I'm just bitter from seeing hippie communes discovered by city dwellers and marketed as ideal places to live, so good luck to them.
Those memories really helped later in life, so if you find one and like the people there, maybe just try it? It's fun. And if more young guys tried, i guarantee the incel culture would disappear.
What I scoff at is when communes and villages are marketed as being the greatest place to live in. Particularly when it comes from upper-class urbanites who are oblivious of the challenges of this kind of lifestyle.
But maybe I'm wrong in prejudging this particular case. That's just the impression I got from the website and the exotic sounding name. It's very similar to the show "The Curse" which satirizes these people.
I'm not as critical. It seems like a 'scam' at worse ('reality embellishments' rather than a true scam), a nice place at best, and a fun experience in most cases. I do not think those challenges are particularly hard (especially because California weather is very soft, and winter is always the harsher time in communes in my experience). I'd say 'let them try'.
But I get your point, nowadays peddling this kind of imagery feels scammy.
Or am I the only one that read the name "Esmeralda" that way?