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Airpods aren’t cool though, the majority don’t wear them nor can they afford them.

You appear to be a bit unclear on what cool means.

Are you sure you’re not conflating cool with elitism?

Zillions of people are out there wearing cheap AirPod knockoffs too.

I don't think any ear buds are "cool", but certainly nobody cares, it's perfectly normal.

Air pods are about as cool-looking as a hearing aid. At best, they're utilitarian.