For a simple use case (simple site with a simple blog), I started off with Hugo and found it too complicated, then switched to Zola and had it done in a few days. The documentation was simple and to the point, the templates were easier to work with (for me). The community is infinitely smaller though, if it's not in the docs you're basically on your own.

Zola is infinitely better for templating alone. It does everything Hugo does.

Zola seems to be a wedding planner... so a completely different thing!