Purchase was not economical decision but political one.
What political decision influenced the purchase? What would have been the expectations of such a purchase?
He bought a capability, not a business, to control the narrative and the forum to shape discourse and the zeitgeist.
Is he getting enough ROI before he's forced to divest more Tesla stock and the X fundamentals further degrade? Too early to tell.
Thank you for sharing that perspective. I'd never heard it put that way before and this makes it crystal clear what Musk was trying to accomplish. It also explains why Musk seemingly doesn't care about "the numbers."
Thanks!
Wealth, status, power, in that order, is usually the ladder and lens to use when understanding these issues and motives.
Let's not forget that he didn't want to buy Twitter. He was using the threat in order to try to bully Twitter's board. They called his bluff and forced him to go through with it at an absurdly inflated price.