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Realtors do in fact list their fees. More and more of them are, especially after the August 2024 changes

Struggling realtors list their fees as a feature. Look through any of the top realtors in the bay area from last year: https://www.theleading100.com/honorees/theleading1002024/, you'll notice none of them list their fees. Here's the websites of the top 2 realtors in the bay area from last year, to save you some clicks: https://www.kerinicholas.com/, https://go2marin.com/

Aren’t you trying to be better than them though? People need to know that they are saving money with your new and unproven service that could go awry in so many ways.

People buying consumer products typically believe in price signaling. We've actually had clients believe in our services much more at full price than when we were discount a couple months ago.

The default question when we charged a discount price was - "but what am I missing out on if I choose you?" - and even when we said "Nothing!" clients bought into the discount pricing signal already and could not be swayed. This question is never asked at full price

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