I'm hoping the latter half of that was a joke, but please, let's not further extend the awful trend of pushing every part of life being a subscription. I understand the argument as a way to sustain the business, but I don't think this is the right way.
Like it or not, it is currently one of the alternatives. Wasteful, expensive, rented - pick one.
If it helps, I also like the first half of the grandparent comment more.