Those rules aren't taken from the thin air though. It's really easy to argue that sexual gedonism is detrimental to society, and its online incarnation is even more so: as any addiction it steals productive time from people's lives, it puts hormones over culture which patently breeds violence, it leads to social atomization, and consequently to mental issues (which means violence again), economically bad on a level comparable to fentanyl imports, and the list goes on.