The total emissions a launch is responsible for is not limited to the weight of the fully fuelled rocket.
You've also got to include the emissions needed to extract/purify/cool/pump all that fuel/oxidiser (and any other consumables like nitrogen), a percentage of the construction emissions cost for the 1st stage, pre-flight refurb emissions, the whole of the 2nd stage, and some percentage of the Dragon capsule (including alterations made to it). Then you add all of the emissions of the ground operations needed for this flight including 1st stage recovery (and also any flight/boat diversions required from 3rd parties because of the exclusion zone).
I'm also assuming that the altitude you emit certain things at (e.g. aluminium vapourising in the atmosphere) changes their impact vs at ground level.
Personally, I think this mission is more worthwhile space tourism than Bezos who's pretending a high-altitude rocket flight that doesn't reach orbit is 'going to space'... at least they're testing new spacesuits on this mission.