Thank the recent hearing aid deregulation for that. [0]
[0] https://www.nytimes.com/2022/08/16/health/fda-hearing-aids.h...
[0] https://www.nytimes.com/2022/08/16/health/fda-hearing-aids.h...
Those who have the money/insurance will still go through their doctor for expensive "prescription" hearing aids.
Those low income ones can buy one off Amazon/Walmart which (though not the best) makes a huge difference than not having one.