What does the customer gain from having a web interface you have to navigate to by IP rather than a simple external storage device that shows up like a flash drive?
The web interface also has a couple of other advantages: the tablet simultaneously listens for ssh connections, and can be used over Wi-Fi, IIRC? Though it could also expose a "USB HUB" with both the network interface and block storage.
I just wish we had a more ubiquitous "network file storage" protocol. The tablet itself could offer NFS, but mounting it under different operating systems would be a pain, requiring manual user intervention.